Deciding how to care for a loved one with memory loss may be one of life’s hardest decisions. The Ginny and Bob Shell Alzheimer’s Center at Parkway Village began out of a need and vision to care for adults diagnosed with Alzheimer’s disease and other forms of dementia. The Shell family recognized the need and partnered with Baptist Health and Parkway Village to create the first free-standing memory care center in Arkansas.

Our mission is to provide excellent care for our residents. We recognize their unique abilities and work to meet their needs with dignity, purpose, and Christian compassion. To do that, our staff receive special training to meet the challenges associated with caring for individuals with memory loss.

We are licensed by the Arkansas Office of Long Term Care as an Assisted Living II Facility. We’re also certified as an Alzheimer’s Special Care Unit. We provide enhanced memory care and a specialized program of activities for our residents. The activities go beyond providing fun and enjoyment to helping with memory and skill retention. The activities encourage residents to maintain as much independence as possible and retain a sense of dignity and purpose.

In addition, our staff also address the needs of family members. We provide them comfort and peace of mind with the knowledge their loved one has a team dedicated to providing the best care available. We support and care for them through a monthly family support group. Plus, we are always available to answer questions, help alleviate concerns, and offer encouragement. The family becomes an important part of the care team, helping to make the best decisions for their loved one as their condition progresses.

Memory Care Amenities

  • Private one bedroom/one bath apartment home with kitchenette
  • Full size refrigerator in each apartment
  • Three meals daily, plus snacks
  • Weekly housekeeping
  • Weekly laundry
  • Smoke detectors and sprinklers
  • Emergency call system
  • Wander management system
  • Secure entrances and exits
  • All utilities, including cable TV and local phone service
  • Daily activities
  • Game/activity rooms
  • Specially-training staff on-site 24 hours a day to assist with personalized care
  • Licensed nurse to administer medications, monitor, and meet healthcare needs
  • Secure, beautifully landscaped outdoor courtyard
  • On-site hair salon (nominal charge)
  • Podiatry services (fee-for-service)
  • Physical, speech, and occupational therapy (as prescribed; fee-for-service)
  • Hospice care (as prescribed; fee-for-service)
  • Smoke free and pet free

Memory Care Admission

Residents must be at least 60 and have a physician’s diagnosis of Alzheimer’s or related dementia. A pre-admission assessment by our trained staff and a medical evaluation completed by the prospective resident’s physician are required.

Memory Care Floor Plan

Memory care apartments in The Ginny and Bob Shell Alzheimer’s Center at Parkway Village are some of the largest in the Little Rock area.

View memory care floor plan

Memory Care Pricing

Monthly fee varies for single or double occupancy. The fee covers all amenities above.

View memory care pricing

Parkway Village Family Support Group

Caring for a family member with memory loss can be difficult. Meeting with a group of people who share your struggles can be beneficial in many ways. If you are a caregiver, we invite you to attend the Parkway Village Family Support Group (formerly the Shell Alzheimer’s Center Support Group). The group is open to anyone who is caring for someone with memory loss or has a loved one with memory loss.

Our group meets the second Tuesday of each month at 5:30 p.m. in Activity Room 1 in the Commons Building.

Please note Parkway Village is a secure and gated community so we ask that you call before your first visit for entry access. For more information, call (501) 202-1600.

If leaving home to attend isn’t possible, then join us via Google Hangout! All you need is a Google account. Click on this link when a meeting is scheduled:  Google Hangout!